Media Buying Secrets: How to Combine Traditional and Digital Strategies with Matt Hanson

๐Ÿš€ Ready to grow smarter, faster, and louder?
In this episode of Inside Marketing with MarketSurge, weโ€™re diving deep into the world of advertising with Matt Hanson, a seasoned media strategist whose career spans traditional print, broadcast, outdoor, and digital marketing. Youโ€™ll learn how to combine old-school media wisdom with todayโ€™s digital tools to buy attention and grow your business.
๐Ÿ’ก What Youโ€™ll Learn:
โ€ข The surprising staying power of traditional advertising methods
โ€ข How to track performance without digital pixels or cookies
โ€ข Real-world tactics for using print, outdoor, and radio alongside digital campaigns
โ€ข How AI is changing both creative and media buying for businesses
๐Ÿ‘‰ Key Highlights:
โœ… Combining digital and traditional channels for maximum impact
โœ… Old-school tactics that still work today
โœ… AI tools that are transforming ad strategy behind the scenes
๐Ÿ“ˆ At MarketSurge, we help you turn tools into systemsโ€”and systems into growth. If youโ€™re ready to elevate your marketing with strategies that bridge the gap between traditional and digital, this episode is a must-listen.
๐ŸŽ™๏ธ Learn more about Matt Hanson:
๐Ÿ”— LinkedIn: https://www.linkedin.com/in/mattbhanson/
๐Ÿ”— Digital Helium LinkedIn: https://www.linkedin.com/company/digital-helium/
๐Ÿ”— Website: https://www.digitalhelium.com
๐Ÿง  Want to talk strategy or see it in action?
๐ŸŽฏ Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
๐Ÿ”— Useful Links
๐ŸŒ Website: https://marketsurge.io
๐Ÿ“˜ Facebook Page: https://www.facebook.com/profile.php?id=100035121171654
๐Ÿ’ผ LinkedIn: https://www.linkedin.com/company/marketsurgeio
๐Ÿฆ X / Twitter: https://x.com/marketsurging
๐ŸŽ™๏ธ Podcast: https://marketsurge.transistor.fm/

Creators and Guests

Reed Hansen
Host
Reed Hansen
Reed Hansen is a seasoned digital marketing executive with a proven track record of driving business growth through innovative strategies. As the Chief Growth Officer at MarketSurge, he focuses on leveraging AI-powered marketing tools to help businesses scale efficiently. Reed's expertise spans from leading startups to Fortune 500 companies, making him a recognized authority in the digital marketing space. His unique ability to combine data-driven insights with creative solutions has been instrumental in achieving remarkable sales growth for his clients. โ€‹
Media Buying Secrets: How to Combine Traditional and Digital Strategies with Matt Hanson
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