Finding the Money You’re Missing: Hidden Profits, AI, and Smart Growth with Stacey Hylen
Welcome to Inside Marketing with MarketSurge — your front-row seat to bold ideas, real-world strategies, and unfiltered conversations shaping modern marketing and business growth.
In this episode, host Reed Hansen, Chief Growth Officer at MarketSurge, sits down with Stacey Hylen, a globally recognized business growth strategist, international keynote speaker, and author of Hidden Profits and More Clients & Cash.
Stacey has coached entrepreneurs from early-stage startups to eight-figure companies and previously served as VP of Consulting for Chet Holmes and Tony Robbins’ Business Mastery Program. Together, Reed and Stacey unpack how business owners can scale smarter by uncovering revenue already hiding inside their business — without sacrificing lifestyle, health, or family.
What you’ll learn in this episode:
• What scaling really means and why most businesses get it wrong
• How to design your business around your life, not the other way around
• Where hidden profits live inside most companies
• Why reactivating past clients can unlock massive growth
• The most common profit leaks Stacey sees across industries
• Pricing mistakes entrepreneurs make and how to fix them confidently
• How to use AI as a strategic advantage without losing authenticity
• Simple AI workflows every entrepreneur should start with
• Lessons from working alongside Tony Robbins and Chet Holmes
• Why resourcefulness matters more than resources
• Leadership, communication, and leading with heart
• What scaling really means and why most businesses get it wrong
• How to design your business around your life, not the other way around
• Where hidden profits live inside most companies
• Why reactivating past clients can unlock massive growth
• The most common profit leaks Stacey sees across industries
• Pricing mistakes entrepreneurs make and how to fix them confidently
• How to use AI as a strategic advantage without losing authenticity
• Simple AI workflows every entrepreneur should start with
• Lessons from working alongside Tony Robbins and Chet Holmes
• Why resourcefulness matters more than resources
• Leadership, communication, and leading with heart
Key takeaways:
• Scaling should enhance your life, not consume it
• You don’t always need more leads — you need better leverage
• Past clients are often your most profitable growth opportunity
• AI works best when it supports your strategy and sounds like you
• Big growth comes from focusing on the biggest levers, not busy work
• Scaling should enhance your life, not consume it
• You don’t always need more leads — you need better leverage
• Past clients are often your most profitable growth opportunity
• AI works best when it supports your strategy and sounds like you
• Big growth comes from focusing on the biggest levers, not busy work
About Stacey Hylen:
Stacey helps entrepreneurs add a zero without the hustle using ethical sales, smart marketing, and cutting-edge AI strategies. Her work has been featured on CNN, Fox Business, Inc., and more.
Learn more about Stacey:
staceyhylen.com
staceyhylen.com
About Inside Marketing with MarketSurge:
Inside Marketing with MarketSurge breaks down what’s actually working in marketing, sales, AI, and entrepreneurship — minus the fluff.
Connect with MarketSurge:
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Creators and Guests
Host
Reed Hansen
Reed Hansen is a seasoned digital marketing executive with a proven track record of driving business growth through innovative strategies. As the Chief Growth Officer at MarketSurge, he focuses on leveraging AI-powered marketing tools to help businesses scale efficiently. Reed's expertise spans from leading startups to Fortune 500 companies, making him a recognized authority in the digital marketing space. His unique ability to combine data-driven insights with creative solutions has been instrumental in achieving remarkable sales growth for his clients.
